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Attendee Comments – Feb. ’98 – Destin

“(The most important things I learned were:) 1-NLP. 2-Catch-Phrases; using “when” instead of if and “and” or “yes and” instead of “but. 3-The “wake up” principal and the “if you’re there be there” attitude. 4- The use of the word “fair”, especially in deflating a shopper situation. 5- Salutation/ Introduction/ Business Card. Generally, an exercise

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