PM – MK Bruce

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We offer a 4 hour Telephone Selling Skills workshop that focuses on both incoming and outgoing phone strategies with lots of role play.
Telephone Selling Skills: A Workshop for Automobile Sales Professionals

We offer a 4 hour Art of Closing workshop that focuses solely on the negotiation process and how to help the customer make the mental buying decision much earlier in the transaction.
The Art of Closing: Negotiation Skills for Automobile Sales Professionals

We offer our 6 hour advanced selling skills workshop which can be condensed into two 4.5 hour sessions when done privately. This event covers advanced communication/rapport building skills, objection/closing skills, and state management skills.
Retail Automobile Sales: The Professional’s 1 Day Workshop

We offer a 6 hour curriculum on Expanding Our Digital Footprint which focuses on video responses to incoming phone and e-mail inquiries as well as traditional floor traffic, and how to use various social media platforms and the store’s website to drive traffic and capture market share. This also can be condensed into two 4.5 hour sessions when done privately.
Expanding Our Digital Footprint: How To Use Social Media And Video

We offer a 13 hour curriculum for sales managers designed specifically to help them successfully maintain a pipeline of potential additions to their team, to train and develop their existing team, and to easily manage their team’s sales and marketing activities on a daily, weekly, monthly, and quarterly basis.
How to Recruit, Hire, Train, & Retain the 21st Century Sales Team

And we have a 2 hour Service Selling Skills workshop that we do privately for dealerships as well. This covers both face to face and telephone selling skills.

What most of my clients do is have me come in and do two 4 hour sessions per day, over two or three days, at their dealership(s). This way no one misses selling opportunities and the store always has adequate coverage. They mix and match our existing curriculum to suit the needs specific to each store.

All of our private coaching agreements also include: a one year subscription to our monthly online newsletter, a one year 1 on 1 remote coaching contract for all participants, unlimited access to our streaming audio content, and limited access to our streaming video content.