Retail Automobile Sales: The Professional’s Workshop (Bootcamp) (audio)

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Here are the topics covered in this audio program and accompanying workbook:

Personal Motivation Techniques

  • Targeting High Payoff Activities
  • Using The Law of Cause & Effect
  • Controlling & Sustaining Focus
  • Dynamic Self-Talk
  • Daily Work Plans
  • Physiological/Psychological Links
  • Health and Fitness Routines
  • Long & Short Term Goal Setting
  • Identifying Life Priorities
  • Emotional Anchoring
  • Managing Stress
  • Continual Education & MORE!

Basic Selling Skills

  • Empowering First Impressions
  • The Professional Greeting
  • Needs Determination
  • Presentation Skills
  • Effective Demonstrations
  • “Selling The Store”
  • Write-Up Techniques
  • Obtaining “Today” Commitments
  • Basic Closing Techniques

Advanced Selling Skills

  • Control Questions & Tie Downs
  • Embedded Commands
  • Agreement Framing
  • Customer Temperaments
  • Neurolinguistic Programming
  • The Art of Pacing & Leading
  • Active Listening
  • Pattern Interrupts
  • Overcoming Any Objection
  • Advanced Closing Techniques
  • 48 Closing Word Tracks
  • Closing on the Final Objection

Productive Follow-Up

  • The Magic of the Delivery
  • Lucrative Follow Up Procedures
  • The Referral Gold Mine
  • Professional Telephone Skills
  • Effective Use of E-Mail, Text, Stamp, and Fax
  • Developing Your Own Follow Up System
  • Painless Prospecting and MORE!