“This is my 7th time attending one of Michael’s workshops and I’m still getting great and useful information that can, and has, helped me to evolve my craft.”
Jack Sommerville, Sales Manager – Honda North


“I just sold 92 cars in four months! Thanks for what you do.”
Scott Driessen, Sales Consultant – Courtesy Ford


“Wonderful! I have been in sales for over 20 years and this is the best workshop bar none! 21st century sales techniques were wonderful. Best investment ever!!!”
Francisco Sosa, Sales Consultant – Peoria Ford


“…with programs like yours, and N.A.D.A.’s salesperson’s certification program, we can finally bring the automotive field in step with the best of the retail industry!”
Ron Tonkin, President – Ron Tonkin Dealerships

“Thanks Michael. Every year I come back and every year I learn something new. Every year I look forward to your next workshop. Every year that I am selling cars I will be back. Yes… every year.”
Karen “Big Mama” Martin, Peterson Chevy, Buick, and Cadillac – Sales


“I have seen Michael numerous times and every time I gain more and more insight, motivation, and great techniques. He helps me in so many different ways to grow to another level.”
Tyson Hesser, Magic Toyota – Finance Manager


“I want to thank you for giving me techniques to use at work and at home to make both happier and more fulfilling places to be! So glad this wasn’t just another salesman telling me how he sells cars. You’ve given me more tools to help me help myself sell more cars and be happier in and outside work. They go together.”
Jackie Kessler, Sales – Gary Smith Honda


“This was the first time in 6 seminars that I found something up to date!”
David Garcia, Sales Consultant – Right Toyota


“Michael, you’re speaking my language. You’re able to break the sales process down into comprehensible parts that I can handle. Your presentation is clear, sensible, and not over hyped feel good fluff. I’m looking forward to your ongoing coaching advice.”
James Battle, Sales – Hinshaw’s Honda


“Michael’s workshop is a profound insight into the psychology and behavior of sales. This was incredibly useful not only in determining what works but how and why it works.”
Duke Kimball, Sales Consultant – Ron Tonkin Chevrolet


“Very good. I have been to see Joe Verde and Tom Hopkins and they are good. Michael’s up front and personal style is the best. Don’t cheat yourself, treat yourself to the best.”
Joe Cruz, Sales – Toyota of Gladstone


“This was a great workshop and truly inspirational. I feel more prepared with more tools in the arsenal and a mentality to overcome the current challenges in the car business. Michael is unlike those other trainers. He is humbled yet bold. Thanks!”
Josh Suveges, Acura of Seattle – Business Manager


“Michael provided yet again a much needed opportunity to move my personal benchmark upwards again. I look forward to the great exchanges over the next year!”
Terry Parris, Acura of Seattle – Sales and Leasing Consultant


“I really appreciated the thoughtful, intelligent, and psychology oriented approach to the seminar instead of the standard ‘how to’ and ‘say it like this’ car sales training.”
Ken Buckwalter, Sales Consultant – Gresham Subaru


“Excellent pace and presentation. Fun and very useful. Keenly tailored to today’s customer behavior and tendencies. Stuff I can use. Orphan service customer prospecting process will prove to be most useful.”
Mike Percival, Sales – Lexus of Portland